John Alexander

Jon Alexander

Jon is author of CITIZENS: Why the Key to Fixing Everything is All of Us – a book that seeks to reframe the moment in time we’re living in as one of huge civic opportunity, not just crisis and collapse, and in doing so opens up a world of possibility for organisations and leaders across sectors and across the world.

He co-founded the New Citizenship Project with Irenie Ekkeshis in 2014. It is a strategy and innovation consultancy that aims to shift the dominant story of the individual in society from Consumer to Citizen. The projects client list includes The Guardian, the European Central Bank, and the European Journalism Centre. They have partnered with the BBC, National Trust, the Food Ethics Council and many more. The company is a certified B-corporation.

Having begun his career with a decade in the advertising industry at agencies including BBDO and Fallon, Jon is a proud former winner of Brand Republic’s Big Idea of the Year Award, for creating the concept of MyFarm in 2011: handing over decision making on a real working farm to the public by online vote and debate as a way of engaging people with sustainable food production.